March 11, 2013

Video: Getting the Attention of Influencers and Bloggers

Having been somebody on both sides of the startup and blogger equation, I know how hard it is for new companies, products and ideas to get visbility and break through the noise, grabbing the attention and sustained interest of early adopters, influencers and users. Today on +GDL (Google Developers Live, the program I run at +Google), I sat down with colleague +Don Dodge to share some of my own experiences and talk about this very thing.

In the discussion, about 20 minutes, I talk about working with +Edwin Khodabakchian of +feedly+Iain Dodsworth of TweetDeck and more, as some examples of sharp people who engaged with me in the many thousands of posts that have found home on This event is one in a series we're calling Root Access, targeting startups and developers on Google Developers Live. Find many more events, publishing every workday at

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